Skip to main content

Privacy Policy


Effective Date: November 1, 2021

This website is intended for use by residents of the United States of America only.  All matters relating to this site are governed by the laws of the State of Missouri in the United States of America.  

THIS PRIVACY POLICY CONTAINS a specific section discussing OUR information practices with regard to children UNDER 13.

Post Consumer Brands, LLC and its affiliates want you to be familiar with how we collect, use and disclose information collected via our websites and our pages on third-party social-networking services and applications, including information that individually identifies you (e.g., your name, address, phone number, email address, etc.).  This Privacy Policy explains our online information practices with respect to information collected on the portion of our sites that are directed to children and the choices you, as a visitor to the sites and social-networking services/applications, can make about the collection and use of information by us.  This Privacy Policy does not apply to any other business activity of Post Consumer Brands or its affiliates.  Also, the third party operators of social-networking services and applications may have their own privacy policy to describe their practices with respect to the collection, use and disclosure of information on such services/applications.

By using this site, you are agreeing to all of the terms of this Privacy Policy.  If you do not agree with any term of this Privacy Policy, please do not visit or use this site.

What personal information do we collect and how do we use such information?

We may collect personally identifiable information from you or your child (such as name, address, phone number, email address, etc.) when you voluntarily provide it to us or when you visit our website or otherwise take action on our pages on social-networking services or applications.

We may use the information for the purposes for which it was provided/collected, and to communicate with you regarding our products, services, and promotions, including serving advertisements on our websites and elsewhere; to register you or your child, as applicable, for a sweepstakes, contest, raffle, game or other promotion; to provide you with other information that you request; to improve our product and service offerings; to consider your job application and communicate with you about your job application; to respond if you or your child, as applicable, contact us via our Consumer Affairs department or otherwise; and/or to communicate with you regarding our website, privacy policy and terms and conditions.  You should carefully review the rules of each sweepstakes, contest, raffle, game and promotion in which you or your child participate through our websites and/or pages on social-networking services/applications as they may contain additional important information about the collection, use and disclosure of information.  To the extent the terms and conditions of the sweepstakes, contest, raffle, game or other promotion rules conflict with this Privacy Policy, the terms and conditions of those rules shall control.

If you no longer wish to receive emails from us, you have the opportunity to unsubscribe from receiving emails from us via the “unsubscribe” link in the emails we send.

For additional information regarding our practices with respect to the collection of information from children under the age of 13, please see below.

There are additional disclosures for California residents in the California Privacy Rights Section  below.  

How do we share personal information?

Except as described below, we do not sell, transfer or otherwise disclose to third parties the personally identifiable information we collect on this site and on our pages on social-networking services or applications.

On some websites, we may allow visitors to submit content to the website, such as testimonials or other feedback regarding our products and websites.  In such cases, we may publicly post the testimonial or other feedback in connection with the first name and state of residence of the user who submitted the testimonial or feedback.

Also, your activity on our sites and pages may be shared with advertising networks, so that they can display ads for you, which they believe will interest you, on other sites, not affiliated with us.

Advertising networks that are members of Network Advertising Initiative or that participate in the Digital Advertising Alliance have subscribed to certain principles relating to collection and use of information, and may permit users to direct whether or how information about their viewing activities are used for advertising purposes.  To register your preferences or choices, or to opt out of behavioral advertising offered by participants in these programs, visit or

We may provide your personal information to joint promotion and marketing partners and third parties who provide services on our behalf.  These entities may use the information in conjunction with the specific promotion or other services they provide for us (e.g., contacting the winner of a promotion or his/her parent, as applicable; responding to your or your child’s question or comment, deployment of a consumer survey, investigation of a complaint, recruiting and hiring, etc.).

We may transfer any information we have about you in the event that we sell or transfer all or a portion of our business or assets to a third party.  We may also share information within the family of companies owned by Post Holdings, Inc.

We may also disclose any personal information if such information is requested by law enforcement agencies or if we are requested to do so by law, regulation, subpoena, court order or government entity.

We also may disclose personal information to third parties if we have reason to believe that disclosing such information is necessary to conduct investigations of possible breaches of law, to cooperate in any legal investigation, or to identify, contact, or bring legal action against someone who may be violating the website terms and conditions.

Further, we may use and disclose your personal information to protect our rights, privacy, safety or property, and the rights, privacy, safety or property of others.

For additional information regarding our practices with respect to the collection of information from children under the age of 13, please see below.

How do we gather data by automatic means?

Sometimes we use cookie technology, web beacons, and similar devices on our sites to enhance functionality and navigation for our visitors, and learn about the use and users of our site.  Certain of this technology may be provided by third parties.  For example, we may use cookies through Google Analytics.  For more information on collection and processing of data through Google Analytics, please see

Information tracked through these mechanisms includes but is not limited to (1) your IP address, (2) the type of web browser and operating system being used, and other information regarding your system (e.g., screen resolution), (3) the pages of the site you visit, (4) other websites you visited before visiting our site, and (5) your geographic location.  Cookies do not collect or contain your name or email address.

If you wish to disable cookies, refer to your browser help menu to learn how to do so.  Please note that if you disable cookies, the site may not function as intended and you may not be able to use certain features of the site.

Internet tags, graphic tags and similar web beacon type functions allow us to count the number of users who have visited a particular web page or to access certain cookies.  We may use web beacons on our websites to count users and to recognize users by accessing our cookies.  Being able to access our cookies allows us to personalize our website and improve your experience on our website.  We may also include web beacons in HTML-formatted email messages to determine which email messages are opened.  Like cookies, web beacons do not collect or contain your name or your email address.

How do we respond to “do not track” signals?

Do Not Track (“DNT”) is a privacy preference that users can set in their web browsers. When our website receives a DNT code, except in the case of certain scenarios where a user actively and knowingly provides personal information (e.g. contact forms), our website does not track your use across multiple websites other than the affiliated websites included within this Privacy Policy (as referenced at, but other websites (including, without limitation, websites of certain of our subsidiaries, affiliates and third party providers, such as our career portal provider) to which we link may continue to track you. When we receive web requests from a user who enables DNT by actively choosing an opt-out setting in their browser, we will take reasonable efforts to disable tracking cookies/scripts (e.g. Google Analytics, Google Adwords, Facebook, Twitter, Run, and/or other third party scripts).

Do we authorize the collection of personally identifiable information by third parties?

No, we do not currently authorize the collection of personally identifiable information via the website by third parties.

Social-Networking Services and Applications; Links to Other Websites

Our site may contain links to the websites of our subsidiaries and affiliates, and to websites that are owned and operated by third parties.  These other websites may have their own privacy policies and are not governed by this privacy policy.

Similarly, third party social-networking services and applications may have their own privacy policy.

We are not responsible for the privacy practices or the content of websites owned and operated by any such third parties.  Third parties may collect and treat information collected differently.

Changing Your Information

If you create a profile in connection with the “Careers” portion of the website, the website may permit you to view and edit information you submitted as part of your profile.  To the extent permitted by law, you may confirm our possession of your personal information and/or to access, amend or delete any personal information we hold about you, stop receiving communications from us, and prevent any further use of your personal information by us, by contacting us at If we are unable to satisfy your request, we will provide you with an explanation as to why such request cannot be honored.  We will respond to reasonable requests in an appropriate timeframe as determined by the respective authority governing the use of the applicable personal information.  

What are your additional practices with respect to the collection, use and disclosure of information from children under the age of 13?

We encourage parents or guardians to monitor their children’s online activities.  Please help us protect your children’s privacy by instructing them never to provide personal information (like their full name, e-mail address, home address, telephone number, etc.) without your permission.

All or some of this website may be directed to children under 13, so our conduct may be governed by applicable law and regulations that address children’s online privacy, as well as by the guidelines of the Children’s Advertising Review Unit (CARU), a part of the Council of Better Business Bureaus.  Our practices in connection with the collection of information on our website are guided by these laws and guidelines.

This section notifies parents of:

We do not knowingly collect personal information (like full name, e-mail address, phone number or address) from children under 13 without the consent of a parent or legal guardian, except in limited circumstances authorized by law. For example, as described elsewhere in this Privacy Policy, we do automatically collect some information, like (1) your child’s IP address, (2) the type of web browser and operating system being used, and other information regarding your child’s system (e.g., screen resolution), (3) the pages of the site your child visits, (4) other websites your child visited before visiting our site, and (5) your child’s general geographic location, and we use cookie technology, web beacons, and similar devices to provide functionality and support to our internal operations.  Unless you have explicitly consented, we are authorized by law, or we believe it is necessary or appropriate to protect the rights, property, or safety of our company, our customers or others, we do not (i) use your child’s personal information for any purpose other than as set forth under this section, or (ii) share, disclose, sell, rent, or otherwise transfer your child’s personal information in identifiable form, except to third parties who provide support for the internal operations of this site and who are bound by contractual or other obligations to use the information only for such purpose and to keep the information confidential.

We may use the personal information we collect from your child to:

We may from time to time offer promotions and activities, such as contests, sweepstakes, raffles and games, on our website.  We only collect as much information about children as is reasonably necessary for the child to participate in such activities, and we do not condition a child’s participation in activities on our website on the disclosure of more personal information than is reasonably necessary. In order to permit your child to participate in certain promotions or activities directed to children, we may first ask your child to submit your name and e-mail address so we can notify you of your child’s request and get your permission to proceed.  When we ask for your permission, we will tell you what we will do with the information you or your child provides us, how you can review your child’s information, and how you can revoke your consent and ask us to delete the information.  If you provide your consent, we may collect other personal information from your child and use that information to allow the child to participate (for example, select a winner of the promotion and, if the child wins, we will contact the parent (not the child) for further information needed for any prize delivery).  If you do not provide your consent, the information will be deleted from our records within a reasonable time after the information is collected.

We also permit children under the age of 13 to contact us through the website’s “Contact Us” link with questions or comments.  We request only the child’s first name and e-mail address and use that information solely to respond directly to a specific request from the child on a one-time basis.  We do not use the information to re-contact the child and we delete the child’s personal information from our database after responding to the child’s inquiry.

Except in limited circumstances, our website does not permit children to make their personal information publicly available. Some activities, such as when a child submits artwork, recipes, designs, or other content to our website or participates in certain contests, may permit children to make their personal information publicly available. We will obtain consent from a child’s parent before allowing such information to be publicly available. For activities that involve public posting, we encourage children not to use their full names or screen names. Instead, we recommend choosing an alias or using a first name, nickname, or initials.

We retain personally identifiable information collected from children for only as long as is reasonably necessary to fulfill the purpose for which the information was collected.

Upon proper identification, you may review any personal information we have collected from your child if we still have the information in our database.  You may also request that your child’s information be deleted from our database and you may refuse to permit further collection, use and/or disclosure of the child’s information.  If you are a parent or a guardian of a child under 13 and wish to exercise these rights, please contact us at 

If we learn that we have collected information from a child under the age of 13 in a manner that is inconsistent with applicable law, we will either delete the information or contact the child’s parent/guardian to seek consent as required under such law. No other operators may collect or maintain personal information from children through our website.

California Privacy Rights.  

California Civil Code Section § 1798.83 permits users of our websites that are California residents to request certain information regarding our disclosure of personal data to third parties for their direct marketing purposes. To make such a request, please send an email to or by mail to Post Consumer Brands, LLC, Attn: Consumer Affairs, 20802 Kensington Blvd., Lakeville, MN 55044.

We collect information that constitutes “personal information” under the California Consumer Privacy Protection Act (the “CCPA”) as we collect information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or device. In particular, we have collected the following categories of personal information (whether directly, indirectly (e.g., by observing your actions on the websites) or from third parties) within the last twelve (12) months: 

A. Identifiers.

A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers.

Collected: YES

B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).

A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information.
Some personal information included in this category may overlap with other categories.

Collected: YES

C. Protected classification characteristics under California or federal law.

Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).

Collected: YES

D. Commercial information.

Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

Collected: YES

E. Biometric information.

Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.

Collected: NO

F. Internet or other similar network activity.

Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement.

Collected: YES

G. Geolocation data.

Physical location or movements. 

Collected: YES

H. Sensory data.

Audio, electronic, visual, thermal, olfactory, or similar information.

Collected: NO

I. Professional or employment-related information.

Current or past job history or performance evaluations.

Collected: YES

J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).

Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. 

Collected: YES

K. Inferences drawn from other personal information.

Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

Collected: YES

For the purposes of this Section and our compliance with the CCPA, “personal information” does not include publicly available information from government records, deidentified or aggregated consumer information or information specifically excluded from the CCPA’s scope, such as health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data or personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver’s Privacy Protection Act of 1994.

In the preceding twelve (12) months, we have disclosed the following categories of personal information for a business purpose: 

Category A: Identifiers.

Category B: California Customer Records personal information categories.

Category C: Protected classification characteristics under California or federal law.

Category D: Commercial information.

Category F: Internet or other similar network activity.

Category G: Geolocation data.

Category I: Professional or employment-related information.

Category J: Non-public education information. 

Category K: Inferences drawn from other personal information.

We disclosed this personal information for a business purpose to the following categories of third parties: 

The CCPA provides California residents with specific rights regarding their personal information. This section describes your CCPA rights and how to exercise those rights.

We may deny your deletion request if retaining the information is necessary for us, or our service provider(s), to: 

Only you, or a natural person or person registered with the California Secretary of State that you authorize in writing, or otherwise properly authorize, to act on your behalf, may make a verifiable consumer request related to your personal information. A parent or guardian may also make a verifiable consumer request on behalf of their minor child. 

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. 

Making a verifiable consumer request does not require you to create an account with us. 

We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request. 

If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option. 

Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request. 

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to the value to us of your personal information to us and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time. United States Only

This website is intended for use by residents of the United States of America only.  All matters relating to this site are governed by the laws of the State of Missouri in the United States of America.  You consent to exclusive jurisdiction and venue in the federal courts sitting in St. Louis, Missouri, unless no federal subject matter jurisdiction exists, in which case you consent to exclusive jurisdiction and venue in the state courts sitting in St. Louis, Missouri.  If you are located outside of the United States of America and you contact us, please be advised that any information you provide to us will be transferred to us in the United States of America and that by submitting information, you explicitly authorize its transfer.

How We Protect Personally Identifiable Information

Information transmitted on the Internet and/or stored on systems attached to the Internet is not 100% secure.  As a result, we do not ensure, warrant or guarantee the security or integrity of such information.  We will not be responsible for disclosure of any information due to errors in transmission or the unauthorized acts of third parties.

Changes in Our Online Privacy Policy

We reserve the right to change or replace this Privacy Policy at our sole discretion at any time.  Please check back from time to time to ensure that you are aware of any updates or changes in this Privacy Policy.

Your Consent to the Terms of This Privacy Policy

By using this website you signify your assent to the terms of this privacy policy.  If you do not agree with any terms of this privacy policy, please do not use this site or submit any personally identifiable information to us.

Contact Us

Post Consumer Brands, LLC

20802 Kensington Boulevard

Lakeville, MN 55044

Telephone number: 1-800-431-7678


Find our complete contact information here: